New iPhone on March 21. Apple presentation, iPhone SE and iPad Pro: technical specifications, video. Professional tablets for professionals

Apple's spring presentation is traditionally not the main one of the year, but the idea of ​​the appearance of a "small" iPhone excites the minds of the company's fans

Apple's spring event is just a few days away. Fans have stocked up on popcorn while waiting for an iPhone with a small screen size, critics are preparing to give out another batch of bile with the classic motive "there was no such thing under Jobs." NV has collected the main forecasts of experts for the future presentation

Small iPhone

From the time of iPhone release 6 with a 4.7-inch screen that marked Apple's "flex" in front of the general market trends, many loyal fans of the company are waiting for the new compact model. There is no doubt that phablets are very popular today, as evidenced by the record sales of the last two generations of large iPhones. But many users still do not part with the "five" precisely because of the 4-inch screen.

Many of these users like to quote the late Steve Jobs, who said that the iPhone should have a small screen size so that it can be used with one hand.

Based on numerous forecasts and leaks, Apple is taking the sentiment of this army of consumers seriously. Therefore, the main event of the upcoming presentation will be the iPhone 5se (the name, of course, may be different).

It will be a 4-inch model with state-of-the-art hardware on par with the current big iPhones. Although some experts are confident that the small "iPhone" will be specially made a little less productive in order to spur fans of top-end gadgets to choose the flagship model.

New iPad

Most experts are confident that at the March 21 event, Apple will present new tablet, however, their opinions on what the new product will be very different.

Some believe that Apple will support the sluggish sales of the fall news iPad Pro by releasing its smaller model, for example, with a diagonal of 7.9 inches. At the same time, they are convinced that the filling and capabilities of the new item will be the same as that of the older model.

Others suggest that Apple will simply introduce iPad Air 3, which will get 4 GB random access memory, a higher-resolution screen, and of course, more powerful processor A9X.

Update MacBook Pro

No one expects Apple to unveil a new line of laptops at its March launch. Most likely, the update will be announced at the June WWDC conference.

In particular, experts expect a major update on last year's MacBook; weak hardware has become a disappointment for fans.

However, on March 21, the company may well throw fans a small bone in the form of an appearance in the MacBook line. Pro processors latest generation Intel SkyLake.

Various

The days when almost every Apple presentation contained a real "bomb" that Steve Jobs saved to the very end and announced with the words "and one more thing" are over. Therefore, no one expects real surprises from the conference.

The company is expected to introduce, among other things, new straps for Apple Watch, and also somehow raise the issue of the conflict with the FBI regarding the protection of the private data of its users.

Barclays analyst Blaine Curtis has broadcast the latest rumors about the iPhone, which is scheduled for production and release in 2020, the portal reports. MacRumors... Curtis is known to have visited contractors in Asia and shared insights into what to expect from Apple next year.

Of particular interest is the announcement iPhone smartphone SE2, which will be the successor to the iPhone SE. With a high degree of probability SE2 will be presented to the general public as early as March 2020 (which correlates with the launch of the SE model in the same month in 2016).

According to rumors, the cost of the iPhone SE2 will start at $ 399 (about 25 thousand rubles at the current exchange rate).

As far as the look and feel of the device is concerned, it will presumably be similar to the iPhone 8. The iPhone SE2 is also expected to have a mechanical Touch ID button, which is not found in modern iPhones.

Since SE2 is considered a budget model, it can boast of only one rear camera as well as an LCD display made by LG. The amount of RAM will be 3 GB, and the internal memory will be 64 GB or 128 GB. The iPhone SE2 will be based on the A13 processor, which is also found in the iPhone 11 lineup.

Thus, as a result, users will receive a gadget of the middle price category, but with improved performance. However, as the analyst of the portal 9to5Mac notes, the March device in fact will not be an evolution of the iPhone SE, but rather a new version of the G8. However, this is unlikely to be of interest to potential buyers of the iPhone SE2 - according to preliminary forecasts, the company will release 2-4 million devices, counting on good demand.

In addition, there appeared Additional Information about the upcoming iPhone 12 lineup in September 2020.

It is reported that the conditional iPhone 12 Pro and iPhone 12 Pro Max will receive 6 GB of RAM against the 4 GB present in the iPhone 11 Pro and iPhone 11 Pro Max.

Among other things, next year's flagships may have a 3D camera, as well as support for 5G technology.

In September of this year, rumors began to circulate that the iPhone 12 would be similar to the iconic iPhone 4, which is still widely perceived as the most beautiful "apple" smartphone, said analyst Min-Chi Kuo, known for his accurate product predictions. Apple... Then network insider Ben Geskin tweeted a photo with a concept of how the twelfth iPhone might look like, inheriting appearance"Four".

“We predict that the design of the 2020 iPhone will change significantly ... The metal frame and front and rear 2 2.5D glass will remain in place, but the surface of the metal frame will be similar to the design used in the iPhone 4,” the report says. analytics.

Min-Chi Kuo is confident that the updated iPhone will look completely different and feel in the hand, but new production technologies will require significant costs - the expert believes that the company's costs for a metal frame and glass body will increase by 50-60% and 40 -50% respectively. At the same time, it is possible that the price of the device for the consumer will also rise.

In mid-November, it became known that Apple would hold an unscheduled December presentation, as evidenced by press invitations leaked to social networks.

According to the invitations, the event will be dedicated to “our favorite apps and games of 2019”. It is scheduled for December 2.

The tagline of the presentation was the phrase: “Loved by millions. Created by the best ”[eng. Loved by millions. Created by the best].

This event is as unexpected as possible for both analysts and the press. If we are really talking about the most popular games and applications, then earlier Apple issued a regular press release, which listed the names and developers. Now, the company probably wants to arrange some kind of awards ceremony instead of a regular release. As for the presentation of new devices, experts believe it is unlikely that some kind of "iron" announcements should be expected from December 2.

Apple presentation will be held from the company's headquarters in the United States: only 300 people will be able to attend, an online version of the Apple presentation will be held for all other caring fans of the brand. On March 21, 2016 at 20:00 Moscow time, there will be an Apple presentation, live which will be broadcast in Russian on the website. Traditionally, before the start of the presentation, the exact list of gadgets that the corporation from Cupertino will present is kept secret, but digital observers expect to see today iPhone 5SE, and new version iPad Pro supporting the branded "apple" stylus Apple Pencil, and the branded watch Apple Watch with "cosmetic" changes.

Apple presentation - live broadcast in Russian:

Apple presentation 2016: main rumors

First of all, fans of "apple" products expect to see, about which there are a lot of rumors. At first, new iPhone On March 21, experts expect that the price will be an order of magnitude lower than the sixth series of smartphones. LifeNews, citing Cnet, claims that the price of the iPhone SE in Russia will not exceed $ 350.

However, despite the relatively low cost, the iPhone 5SE promises to demonstrate very powerful specifications... It was reported that it will be powered by an Apple A9 processor. The device will receive a 4-inch screen and, probably, the implemented Apple Pay payment system. The Wall Street Journal claims that in addition to best features iPhone 5S and iPhone 6 the new smartphone will receive an improved camera.

A lot of rumors were published in the media and regarding the iPad Pro tablet. Digital experts believe that Apple's presentation on March 21, 2016 will largely be devoted to the new model of this tablet - users will allegedly be presented with a device with twice the amount of memory (up to 32 GB). For such a decision, fans of "apple" products will have to fork out, because the cost of the gadget, according to expectations, will soar by another $ 100 (at least up to $ 599).

This tablet and other "chips" are expected. For example, the media previously reported that it will also support the Apple Pencil stylus as well as a portable keyboard. Smart Keyboard, which should also be presented for the first time as part of today's presentation.

Speaking of the Apple Watch, gadget market observers are not expecting a new model to be released. In their opinion, within the framework of the Apple presentation on March 21, only a version "refreshed" with a new design will be presented. smart watch.

Also today, a demonstration of new Apple applications is expected, and one of the main highlights of the presentation may be iOS 9.3, which, as a beta version, some have already tested since January this year.

On March 21 at 20:00 Moscow time, Tim Cook will start the first this year. A couple of weeks ago, in rumors about upcoming Apple innovations, one could get confused, however, for the last days everything fell into place and we can predict with a high degree of probability what exactly will be presented at tomorrow's presentation.

iPhone SE

Can I be shorter?

Probability: 100%
Name: iPhone SE, iPhone 5se
Appearance: similar design to iPhone 5s with minor differences
Specifications: Apple A9, 2GB RAM, 12MP camera, NFC chip, advanced wireless modules
Price: from $ 450-549
Coming on sale: March, 25

If Apple does not present a new 4-inch iPhone, then this world is likely to collapse. The novelty has been predicted by analysts for more than a month and there have already been so many "leaks" about it that there is simply no doubt about its release.

IPhone SE design

Judging by the latest information, by its appearance. Smartphones will be similar to such an extent that many ordinary users will simply not be able to distinguish them. According to the data available the day before the presentation, there will be only one issue for the iPhone SE distinctive feature- not shiny edges on the front of the smartphone. In addition, the iPhone SE, unlike its predecessor, will be available in rose gold color.

The external similarity of the iPhone SE to the iPhone 5s implies that the dimensions of the new items will be as follows - 58.6 × 123.8 × 7.6 mm.

However, we will not completely discount the rumors about the iPhone SE design in the style of the iPhone 6s. The likelihood that we will be presented with a 4-inch smartphone with rounded edges typical of the latest Apple smartphones still remains, albeit not the highest.

IPhone SE specifications

If the appearance of the iPhone SE is indistinguishable from the iPhone 5s, then the "filling" the smartphone will borrow from. It is assumed that the new compact Apple smartphone will copy the flagship in everything, having an A9 processor, an M9 coprocessor, 2 GB of RAM, an NFC chip and improved wireless modules.

The A9 processor makes iPhone SE the world's most powerful compact smartphone. However, the main advantage of the chip for ordinary users will not be in power at all, but in power consumption reduced by 35% in comparison with the previous generation of Apple processors. About iPhone battery SE sources preferred not to spread, but we have the right to expect a record time from the new 4-inch Apple smartphone autonomous work, just the same due to the A9 chip.

The A9 processor will be assisted by the M9 coprocessor. And it is he who will give future iPhone SE owners the opportunity to call Siri with a simple voice command "", even if the smartphone is not connected to charger... This "feature", by the way, Apple called one of the main in the flagship iPhone 6s and iPhone 6s Plus.

Another of key features Apple's flagships, which will migrate to the iPhone SE, will have a 12-megapixel main camera. It will allow owners of 4-inch new products to shoot photos and videos with 4K resolution, as well as create Live Photos. But what function will remain so, according to at least Until the fall, the hallmark of the iPhone 6s and iPhone 6s Plus is technology. According to rumors, it will not be in the iPhone SE.

The iPhone SE will be available in versions with 16 and 64 GB of internal memory.

IPhone SE price and availability

They can start selling iPhone SE in Russia, together with other countries of the first wave. That is, on the night of March 25-26. But how much?

According to one information, the cost of the iPhone SE will start, according to another. I believe more in the second option, the characteristics of the new item directly hint at this.

9.7-inch iPad Pro

Can I be shorter?

Probability: 100%
Name: iPad Air 3, iPad Pro Mini, iPad Air Plus
Design: miniature copy of 12.9-inch iPad Pro
Specifications: Apple A9X, 4GB RAM, 12MP camera with LED flash, Smart Connector, Apple Pencil support
Price: from $ 599
Coming on sale: March, 25

Another novelty presented at the Apple presentation will undoubtedly be the new 9.7-inch iPad. The tablet, according to various polls, Apple fans are waiting even more than the iPhone SE and here's why.

Design

Apple decided to go for it. The implemented changes will be reflected in the new 9.7-inch tablet of the company, and in full.

The main external differences of the new item from the previous 9.7-inch Apple tablet, iPad Air 2, will be the presence of four stereo speakers, LED flash and Smart Connector for connection and other supported accessories. Separately, it is worth noting the likely appearance of an LED flash on the tablet - before, no Apple tablet had it.

Specifications

The new generation of chips in the 9.7-inch iPad from 2016 is not to be expected. The novelty will work on the A9X processor, similar to that installed in the iPad Pro. Like the iPad Pro, Apple's new 9.7-inch tablet will get 4GB of RAM.

An oxide thin-film transistor will also move from a large-sized "firmware" to a mini-version, allowing the screen to be illuminated more evenly. Along with the advantages of the iPad Pro, the minuses will also go to the new product - for example, the appearance of support for tracking the force of pressing on the 3D Touch display is not expected in the iPad Pro Mini.

The smaller iPad Pro is supposed to outperform its predecessor with a camera. The 12-megapixel iSight camera in the 9.7-inch iPad Pro is rumored to allow tablet owners to capture 4K photos and videos. Add to all this an LED flash and we get, probably, the first tablet in history that can be used as a real camera.

Price and availability

The cost of the 9.7-inch iPad Pro is known - the tablet can be purchased at a price. The novelty should go on sale, including in Russia, on March 25.

Apple Watch updates

What: straps
Probability: 100%

Analysts and journalists only hinted about the modified version a couple of times, after which there was no news about the improved Apple smart watch of the first generation. Well, most likely, at the presentation on March 21, it is only worth waiting for new straps.

And a lot of these same straps will be released: several silicone straps at once in various bright colors, new straps from the Hermes collection and, possibly, a three-color strap for navy UK Nato G10. In general, straps.

New MacBooks

What: three new MacBooks at once
Probability: 20%

What: at least one new macbook
Probability: 70%

Rumors hint at the possible release of three new MacBook models at once, however, these hints are weak, so you shouldn't really count on the presentation of a whole scattering of Apple laptops. We will be glad if at least one new MacBook will be presented at the upcoming presentation, especially since there really will be a reason to rejoice.

We bring to your attention a special issue of our information program "Apple News", in which we will summarize the results of the last Apple presentation in March, at which several noteworthy new products were presented.

1. The first devices in line were smartwatches, which came up after a rather lengthy report on Apple's contribution to the environment and health. For smartwatches, the company introduced new nylon straps, which Tim Cook called the "spring series". Thanks to them, Apple Watch has become cheaper - now the price for them starts at $ 299.

There are several new straps to choose from in new colors - turquoise, pink and orange. There is also a black version.

After the smartwatch, Tim Cook touched on the Apple TV, which along with the tvOS update received several new features: in particular, the ability to dictate text using Siri and create folders on the home screen, the new App Switcher interface, iCloud Photo Library and much more. The new tvOS 9.2 is now available for download.

2. And then a new one appeared on the stage and presented to the public. As expected, he inherited his appearance from the five, but got the filling from the iPhone 6s.

At the heart of the iPhone SE is the A9 processor, whose 64-bit architecture, according to Apple, delivers amazing performance and responsiveness. So, the new product is already 2 times more powerful than the iPhone 5s, and the performance of the iPhone SE is 3 times more powerful than its predecessor.

The camera of the novelty has 12 megapixels and is equipped with a TrueTone flash. Support for 4K video is also available. In addition, 4G LTE and Wi-Fi are faster, Apple Pay support has been added, and “Hey Siri” is now always working.

As for prices, the version with 16 GB of memory will cost $ 299, or 38 thousand rubles, in the official online Apple store, and the model with 64 GB - $ 499, or 48 thousand in the Russian national currency.

You can pre-order the iPhone SE starting March 24. And from March 31, it will be possible to purchase a novelty in the "countries of the first wave". It is slated to launch in 110 countries around the world by the end of May.

3. Along with the announcement of the 4-inch iPhone, Apple finally released after seven beta versions. The update is available for download to all users and of the main innovations has the ability to set a password for notes, Night Shift night mode, quick access to work with 3D Touch and improved integration with the CarPlay system.

4. And finally, Apple brought a new one to the world. It has a very bright display with improved anti-glare protection and a resolution of 2048 x 1536 pixels. In this case, the display itself operates in the same color space that is used in the digital cinema industry. With a wider color gamut, iPad Pro has up to 25% more color saturation than previous iPads. Therefore, the colors on it look more vivid, vibrant and natural.

The new iPad Pro also uses four-channel ambient light sensors that automatically adjust display colors to match ambient light. This makes reading a more comfortable experience, comparable to reading a book, according to Apple.

The 9.7-inch iPad Pro features a built-in Apple SIM, four speakers, a 12-megapixel iSight main camera, and a 5-megapixel front camera FaceTime, A9X processor, M9X coprocessor and works up to 10 hours without recharging.

Prices for the new iPad start at $ 599 for the younger model with 32GB of internal storage. In Russia, the cost of this version will be 53,000 rubles. As for the model with 256 GB and an LTE module on board, it will cost $ 1,029, or 88 thousand rubles. Pre-orders for the new tablet will start on March 24, and the iPad Pro with a 9.7-inch screen will go on sale on March 31.