Why not Microsoft. How to get the Windows Store back up and running: using generic methods. Microsoft and its Windows Phone. Or why Android and iOS won

Introduced a number of new products, united under the name "Surface", according to the portal The verge... The new family includes tablets, laptops, wireless headphones and even a double-folding smartphone.

But one of the biggest surprises at the event was a quote from Microsoft CEO Satya Nadella:

"The operating system is no longer the most important product for us."

According to Nadella, his company will now focus on services and applications, relegating Windows to the second or even third plan. Considering that Windows is an iconic product for Microsoft, this decision, although rather daring, raises a number of questions.

The head of Microsoft does not say that Windows is no longer part of the company's business, but hints that the most popular desktop operating system no longer fits into its future. Microsoft's focus is now on the Microsoft Graph, a dedicated developer platform that brings together multiple devices and services, including, for example, Windows, Office 365, and Azure.

“Right now, the most important thing for us is the application model and the user experience. How people build apps for Duo and Neo [new Surface products] will matter much more than just writing a Windows app or Android app, because it will have to do with the Microsoft Graph, ”Satya Nadella said in a sequel. of his speech.

Moreover, it seems that Microsoft had to abandon Windows in favor of Android, created by a competitor in the person. This is supported by the fact that the previously presented Surface Duo smartphone runs on Android. At the same time, the head of the company's production department does not hide that the choice in favor of Android was obvious - after all, a huge number of applications run on this OS.

Given Microsoft's failed experience with the Windows Phone operating system, the company definitely doesn't need another smartphone without apps.

Now she will have a whole Play Store at her disposal. Microsoft also hinted that it will cooperate with Google in the field of program interfaces.

At the same time, Panay denies that Windows is losing its relevance - according to him, Android is more convenient for smartphones, that's all. However, if you look into the future, you cannot fail to notice that more and more computer operations are gradually going into mobile devices, and the CEO of Microsoft understands this.

Despite the fact that Windows is still considered the number one for the desktop, cross-platform is becoming a technological fashion, which implies a focus on web technology, rather than on the features of the "native" operating system. Microsoft is trying to follow this trend - this is confirmed by the new Android phone, and, for example, Office, available for devices on the iOS platform.

“Microsoft recently unveiled new devices, including phones, tablets, tablets and laptops. However, this is not the main focus of the company, as is the Windows operating system, which has earned billions of dollars for the company, - tells Gazeta.Ru the director of the analytical department at Freedom Finance. “Devices account for less than 5% of revenue, and Windows, which accounted for 30% of revenue in 2010, now accounts for only 16%. The company has noticed this and is ready to develop new directions - services and cloud business. "

According to Merkulov, a development environment is currently underway that will help unify and integrate different operating systems, which leads to a decline in the importance of Windows. The company will continue to focus on OS integration and develop a cloud-based business that could open up new horizons for business.

“It is difficult to judge further how the company will be able to develop this, but the trend of going to the cloud will prevail in the next five years ... Compared to, the companies are somewhat similar, only Microsoft's business is more focused on the business sphere and Apple on consumers and freelance designers, ”the expert concluded.

It turns out that at the moment there is no need to worry about the near future for Windows, but it is obvious that Microsoft will concentrate all efforts on ensuring that its applications and services work on all platforms, regardless of operating system. The time of death of Windows will not be announced soon, but this OS is gradually losing its leading position in the list of priorities of the company.

The digital application market is the main source from which a smartphone owner can install the necessary utilities and updates for them on the device. Failures in its operation can cause significant inconvenience in the functioning of the device itself. However, if the App Store does not work on Windows Phone, this problem can be fixed rather quickly.

Possible causes of the failure

Before proceeding with the troubleshooting, you need to find out why is the store not working on Windows Phone... There may be several reasons for this:

- system error;
- reset;
-Filled cache memory of the Market.

The choice of a tool for correcting a malfunction depends on the factor that led to its occurrence.

What to do if the Store crash is caused by a system error

Often Windows Phone 10 store is not working, and other versions of the operating system due to a software failure. In this case, it is him who needs to be eliminated.

If the problems with the Market are caused by a system error, then a malfunction code should appear on the screen when you try to enter it. Thanks to him, you can find out what the problem means and how to solve it.

There are many error codes. Each of them speaks of a different kind of malfunction and has its own instructions for eliminating.

Store not working due to factory reset

Quite often, the user cannot establish a connection to the Digital Application Market after performing a reset to the original factory settings. The thing is that during the implementation of this operation, the password and login of the Microsoft account may be reset.

To solve this kind of problem, you need to log in from your smartphone to your account. If this fails, you can use a computer to recover the password for the account.

Also, if you cannot log into your account via a PC, you need to create a new Microsoft account and log in from the device under its data. In this case, all information about previously installed applications on this device will be lost.

How to clear the Market cache

The full memory of the Store can also lead to the impossibility of accessing it. In order to clean it, you will also need to use a computer.

Under your account data, you need to open the Store from your PC. In the search bar, you need to type the word "Run." Then, from the results obtained, select the one that has the appropriate name. A separate field for input will appear. In it, you must write the command "wsreset.exe". After confirming the action, the cache memory will be cleared.

The above methods are effective troubleshooting methods for the digital Store. But if they do not help, and the connection still fails, you should wait a while (at least a day) and try again. It is likely that the failure of the Market in this case was caused by the server, and not by the device itself.

09.10.2017, Mon, 13:22, Moscow time , Text: Valeria Shmyrova

A Microsoft VP said on Twitter that Windows 10 Mobile will no longer receive any updates other than security. Since the number of platform users is small, and the developers are indifferent to it, it was decided to stop further development of Windows Phone.

Belfiore's statement

Microsoft has officially acknowledged that it has stopped developing the Windows Phone mobile platform. This was announced on Twitter by the company's vice president for operating systems. Joe Belfiore(Joe Belfiore). According to him, Windows 10 Mobile, the latest version of the platform, will not receive more updates, except for those related to security.

Belfiore admitted that he himself switched to Android, like the head of the company Bill Gates(Bill Gates). According to him, Microsoft intends to support those Windows 10 users who also want to use Android and iOS on their smartphones. The company is now working to make it easier for users to transfer data from Windows 10 PCs to mobile devices.

Lack of applications

One of the reasons Microsoft made this decision was the lack of interest in Windows Phone from developers. “We tried very hard to encourage developers. They paid money ... wrote applications for them ... but the number of users is too small for most companies to invest, ”Belfiore said.

The Windows Phone app store has never been particularly profitable when compared to Apple and Google stores, The Verge writes. The developers did not refuse to create versions of their applications for it, but over time they stopped updating and maintaining them. As a result, applications of American Airlines, banks Chase Bank and Bank of America, NBC TV company, social service Pinterest, game developer Kabam and many others were removed from the store. Some companies did not hide that the reason was the insufficient number of Windows Phone users.

Microsoft has officially admitted to stopping the development of Windows Phone

Microsoft itself has also removed a number of its own apps from the Windows Phone store, including some related to MSN, as well as the Photosynth panorama app and several camera apps for Lumia smartphones running Windows.

The fate of mobile Windows

In July 2017, Microsoft Internet users were indifferent to the fate of Windows Phone. The reason for their indignation was the fact that Microsoft added a new function to the Windows 10 assembly number 16251 - it became possible to "tie" a smartphone to a PC. Possibilities of "binding" were not very great: a user could send a link to a computer to a web page, which he viewed on a mobile device. At the same time, the "binding" was designed only for the iOS and Android platforms. That is, the innovation did not apply to the company's own mobile operating systems - Windows Phone and Windows 10 Mobile.

The first version of Windows Phone was released in 2010. In February 2015, the last of the existing versions of the platform, called Windows 10 Mobile, was released. Its distinctive features are the ability to sync content with a PC, connect the device to a large screen or use it as a PC, with a mouse and keyboard, and support for Universal Windows Platform (UWP) applications.

The overall market share of Windows smartphones is small - 99.6% of new devices are installed with Android or iOS. Currently, about 80% of all smartphones that run Windows use Windows Phone 7, Windows Phone 8, or Windows Phone 8.1, and only 20% have Windows 10 Mobile installed.

In August 2017, unofficial information that Windows 10 Mobile is already isolated in its development from the rest of the Windows 10 family, but it will receive support from Microsoft for another year and a half. The universal Andromeda OS will be installed on new Microsoft mobile devices. Existing Windows smartphones will not be able to update to it.

Support for Windows Phone 8.1 ended two and a half years ago on July 11, 2017. Although the system no longer receives updates and improvements, users can continue to use their devices as long as they are satisfied with them and as long as the necessary applications are running. In terms of apps, Microsoft has an important message for a handful of recent Windows Phone 8.1 users.

Microsoft has updated the official documentation for Windows Phone 8.1, in which the company noted that the Windows Phone 8.1 app store will end on December 16, 2019. Already installed applications will continue to work without problems, but users will have to take into account the following restrictions:

After December 16, 2019, users will not be able to download apps from the store or update installed programs. This means that you need to download all the necessary programs by December 16 and do not delete them from your device, since you will no longer be able to officially download free and purchased paid applications.
Since updates are no longer rolling out to Windows Phone 8.1 apps, apps may lose certain features or stop working altogether. For more information, users can contact the developers of individual applications.
Reinstallation of applications will not be possible after December 16, 2019. If the user deletes the application from the smartphone, he will not be able to restore the program back. This also includes smartphone reset and recovery using Windows Device Recovery Tool. Users should consider this point before resetting their device after December 16, 2019.

The change also affects the upgrade process to Windows 10 Mobile. Certain Lumia smartphones can still upgrade to Windows 10 Mobile using the appropriate app from the store. If you own one of the below mentioned smartphones, please download the Upgrade Advisor app before December 16, 2019, otherwise you will lose the ability to upgrade from Windows Phone 8.1 to Windows 10 Mobile over the air. In this case, the only way to update is to use the utility for updating over the wire.

The following devices are supported: Microsoft Lumia 430, Microsoft Lumia 435, Microsoft Lumia 532, Microsoft Lumia 535, Microsoft Lumia 540, Nokia Lumia 635 1 GB, Nokia Lumia 636, Nokia Lumia 638, Microsoft Lumia 640, Microsoft Lumia 640 XL, Nokia Lumia 730 , Nokia Lumia 735, Nokia Lumia 830, Nokia Lumia 929, Nokia Lumia Icon, Nokia Lumia 930, Nokia Lumia 1520.

If you upgrade your device to Windows 10 Mobile, the store will continue to work. You will be able to download all applications (including those developed for Windows Phone 8.1), update them and fully use your device. At the same time, you should remember that support for Windows 10 Mobile ends in December, which means that you will not receive any more system updates, and the phone's functions will gradually fall off.

Many users of the Top 10 have already come to love the Windows application store because you can quickly download and install high-quality and interesting programs from it. Sometimes the Windows Store may crash - it becomes completely or partially inoperative. The user is immediately deprived of access to the application database. What measures should be taken to resume the previous functionality of the store?

Why Windows Store stops working

The built-in Windows Store can fail for a variety of reasons:

How can store problems be expressed? For example, a store icon may disappear completely from the field of view - the user cannot find it in the Start menu. The store may refuse to launch its interface - nothing appears after clicking.

In the error notification, you can see the error code

After starting or already during operation, small windows with errors may appear, which usually come with a certain code: 0x80072efd, 0x80073CF9, 0x80d0000a, 0x80072ee7, 0x80070005, 0x800706d9, 0x8024401c, 0x803f8001 and others. At the same time, the program can complete its work ahead of schedule or continue to work, but already very slowly.

With some errors, the store may continue to work, but at a slower pace - in this case, the necessary applications will not be downloaded and installed

Problem solving methods

Below we will describe the most popular and effective solution methods that are suitable for various errors encountered in the Windows Store. However, before using them, be sure to restart your computer - the problem may have arisen after a single system failure.

Diagnostic and troubleshooting tool

Not all, but many problems in the operation of various programs can be solved by the built-in Windows diagnostic tool. The system is already preinstalled with tools for troubleshooting various services - "Update Center", "Internet Connection", "Windows Store" and others. Let's start the procedure:

Press Windows and R on the keyboard - the Run panel appears on the display. On it we type the word control and click on the button to start the command execution.
Write control and click on OK
On the "Control Panel" we immediately type the search query "elimination" so as not to search for the desired section for a long time. We follow the first big link "Troubleshooting".
Follow the link "Troubleshoot"
In the left column, click on the second line "View all categories".
Open all categories by clicking on the second link from the left
We are waiting for the panel to find and show us all the available diagnostic packages.
Wait for the end of the search
In the list, select the diagnostic tool "Applications from the Windows Store".
Launch Windows Store Apps
It can also be started differently: open the Windows Settings window (the gear in the Start menu or the Windows key + I keyboard shortcut).
Click on the gear to open the "Options"
Go to the Security Update tile.
In the "Settings" click on the section "Update and Security"
In the fourth tab "Troubleshooting", scroll down the list of tools to the tool dedicated to the store. Click on it with the left mouse button.
Click on the "Store Apps" tile
Click on the gray key to launch the tool.
Run Diagnostic Tool
We are waiting for the program to find problems related to the Windows Store.
We are waiting for the completion of the search procedure
The tool may prompt you to take an action to fix the problem it finds. We agree to be executed.
If the tool offers a solution, use it.
The tool then searches for additional problems. As a result, you will receive a report on the work carried out by the tool, which will indicate the problems and their condition - fixed or not. If everything is fixed, click on "Close" and check the work of the store. If some problems remain unresolved, you can try to restart the diagnostic tool.
Read the report on correcting the found errors of the store
Run Windows Update in the same way, as problems with its operation may indirectly affect the functioning of the Windows Store.

Recovering damaged files

"Windows Store" is part of the "operating system", so the work of the store directly depends on the integrity of the system files. The latter can be severely damaged due to the "destructive" activity of various viruses, improper uninstallation of programs, and other reasons. You can restore the "health" of these files and generally check for damage to documents as follows:

We open the "Command line" console, but only with administrator rights: in the universal search line of your system, write a query (name or cmd code).
Enter in the line "Command line" or cmd
Right-click on the desired line in the results - click on the first option, which mentions the administrator.
In the context menu, select "Run as administrator"
If you don't have a search line on the "Taskbar", it doesn't matter - we hold down R and Windows and write the cmd command. We perform it by holding three buttons at once: Shift + Ctrl + Enter. If a window appears asking for permission, click on "Yes".
Run the cmd command in the "Open" line
In the editor with a black background, insert or manually type a simple command sfc / scannow - press "Enter" to start its execution. The system will first check for integrity and then replace the "split" files with new ones. The procedure can take a long time - half an hour or more. When it finishes, restart your PC and see if the problem with the store has been resolved.
Paste sfc / scannow in the editor and press Enter
If at the end of the procedure you saw in the report that not all files were disinfected, or if the diagnostics did not bring a positive result, open the console again as administrator and run another command DISM.exe / Online / Cleanup-image / Restorehealth.
Run DISM.exe / Online / Cleanup-image / Restorehealth in the console

Video: how to "cure" Windows system files

Resetting the Windows Store cache

No program can function normally if its cache is full. The Tens App Store is no exception. If you have never flushed its cache data, the problem may have appeared for this reason. Do the following to clear the cache from garbage:

We press at the same time on Windows and R (it does not matter which layout is current). On the panel, in the "Open" line, write or paste the wsreset code. To run it as administrator, press Shift + Ctrl + Enter at the same time.
Paste the wsreset command and click on OK
The same can be done through the "Search" panel (the search bar or the icon in the form of a magnifying glass on the left side of the "Taskbar"). We type the same command.
You can start wsreset execution via "Search"
We right-click on the line that appears in the results - we make a choice in favor of executing the code on behalf of the administrator.
Run wsreset as administrator
The "Command Line" console will open on the "Desktop" - nothing will happen in its interface (there will be just a blinking underscore). We are waiting for a while.
Wait for the wsreset cache flush command to execute
When the reset is completed, the console will shut down by itself - the "Windows Store" will start. We check it immediately for an error.
At the end of the cleaning procedure, the store will start

You can clear the store cache and delete other data that was collected gradually in the course of its work through the Windows Settings menu. This method is suitable for Anniversary Update and higher versions. Please note that using this method you will delete the saved authorization data, all changed settings, etc. Previously downloaded applications will, of course, be preserved. For a more drastic cleanup, follow the steps:

Using the keyboard shortcut Windows and I, launch the "Windows Settings", and then open the "Applications" tile. In the first tab with features, we are looking for the line corresponding to the store. For some versions of Windows 10, the application will have a simple name "Store".
An item in the list may simply be called "Store"
If there is no such line, we are looking for the Microsoft Store.
Find the Microsoft Store item
If you find it difficult to find an item or do not want to scroll through the list for a long time, enter the word store into the search bar at the top.
You can quickly find the Microsoft Store item via the line at the top of the page
We open it by clicking the left button and go to the menu by the link “Additional parameters”.
Follow the link "Advanced options"
Scroll the page with the wheel and click on the "Reset" button.
Reset all parameters using the corresponding button
We confirm the reset in the small gray window.
Confirm that you want to delete the data
We are waiting for the clearing of all data - for a while the download icon will spin next to the button.
Wait for the reset to complete
When the reset is successful, a check mark will appear next to the key. We close the parameters window and check the store for operability.
When the reset is complete, a check mark will appear

Video: how to clear the cache of the Windows store

Re-registering Windows Store via PowerShell

Many store errors can be eliminated by re-registering (reinstalling) on the current computer. It can be done through the familiar "Command Line" console or through a similar program for the "dozen" PowerShell:

Add a new account on your PC

Try to create a new "account" on your PC and go to the store through it. If this method works, delete the old account later and work in the system through the new one. You can create an account through the "Command Line":

Run the console as an administrator using the detailed instructions from the "Recovering damaged files" section of this article. First type the Net user "new_username" / add command. Instead of the name of the new user, write the name of your new profile, which was invented in advance. For example, it could be Net user katherine / add. Click on "Enter" and wait for the notification of the successful operation to appear.
Run a command of the type: Net user "new_user_name" / add
Now enter the following formula with the same name Net localgroup Administrators new_username / add. In our case, this will be Net localgroup Administrators katherine / add.
Run a command in the black editor like: Net localgroup Administrators new_username / add
You can also add a new "account" through the "Windows Settings" window - in the "Family and other people" section in the "Accounts" block.
Add a new account in the "Family and other people" tab
Close all windows, exit your current "account" and go to the new one through the "Start" menu. Open the Windows Store in your new account. Usually, in new accounts, the store icon is already located on the "Taskbar" so that the user has quick access to it.
Sign in to your new account via the Start menu

Video: how to create a new account in Windows 10

Checking network access or turning off the proxy server

If you had previously activated a proxy server and while working in the store there was an error mentioning the server, you need to disable it, since the problem arose due to a conflict. Before that, of course, check if your Internet is working in principle - perhaps the reason is the lack of access (open any browser and some page in it). If the site is loading, proceed to disable:

System Restore

If you are unable to solve the problem using the described measures, it is worth resorting to the recovery method. You can use the tens options: Start Over, Restore to Initial State, or Restore to Point. We will consider the last method, but it can be used only if there is at least one restore point on the PC (they are usually created by the system before updating and other important actions in the "operating system"). The course of action will be as follows:

The quickest way to launch the desired system recovery utility to restore to a point is through the "Run" window. Hold R and Windows - type rstrui.exe and click OK.
In the "Open" line, run the command rstrui.exe
If this method does not help, open the "Control Panel", and on it - the "Recovery" section.
Open the recovery partition
Click on the second link in the center of the window to start recovery.
Click on "Start System Restore"
The third way - click on the shortcut "This computer" with the right key - click on the line "Properties".
Click on the first "Restore" button
Set the value to select another point and click on "Next".
Select the second item on the home screen
In the list, we are looking for the desired point (first determine, approximately in what period of time there were no problems with the "Windows Store"), select it with the left mouse button and click on "Next".
Select a point to roll back the system
We get acquainted with all the data regarding the restoration to the previous state of the system and click on "Finish".
Use the "Finish" button to start the rollback
We let the system know that we really want to start a rollback.
Confirm you want to rollback
First, the initialization of the recovery will begin, then the PC will go into boot mode - you will see the rollback progress in percent on the display. When the procedure is successfully completed, you will receive a corresponding notification when loading the "Desktop".
Wait for the rollback procedure to complete - do not click on anything on the PC

Video: we roll back to a recovery point in the top ten

In the event of most errors in the operation of Windows Store, clearing the store cache or deleting all data and settings in the "Parameters", a built-in diagnostic tool, restoring damaged files in the "Command Line" console, re-registering the Store on the current PC, and logging in to the store through another - a clean new "account". If you have a problem with the connection, deactivate the proxy server in the Options window. If the problem persists, proceed to rollback to the restore point.