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Why not Microsoft. What to do if the Windows Phone Store isn't working. Why Windows Store stops working

Yes, not a single person has ever proved to me that Apple creates innovations.
It's time for some fucking stories. I'm studying cybersecurity at university. Our group was asked a debate in English: "Android or ios?" Our presenter is very smart, he wants us to study professional vocabulary in English with interest. Well, you understand that I chose the Google side, which is not surprising. Further, the translation of the debate from English into Russian. In fact, there was a confrontation between two people: one is an apple tree, and the other is a bucket-headed one (that's me). The rest do not know English or materiel.
Yabloko: "Apple was the first to invent a smartphone."
Me: "What about Windows Mobile and Symbian?"
Yablokochnik: "So these were push-button telephones."
Me: "What about touch communicators?"
Applejack: "Apple was the first to come up with a capacitive touchscreen phone."
Me: "What about LG Prada?"
Yablochnik: "Prada is not a smartphone, unlike an iPhone."
Me: "The first iPhone was not a smartphone, because it did not have multitasking and the ability to install applications. And smartphones on Symbian and Windows Mobile correspond to this term, because they had the appropriate capabilities."
Yablochnik: "And 3G was the first to appear in the iPhone."
Me: "3G support appeared in iPhone 2008. I have a Nokia N73 2005 at home, which already has support for this standard."
Yablokochnik: "Wow. Really? Only then there were no 3G networks."
Me: "3G was developed back in the 90s. The fact that it appeared late in our country does not mean that this technology does not exist."
Yablokochnik: "Why do you constantly talk about Windows and Symbian? You are for Android."
Me: "Yes, I'm for Android. I'm just proving that your arguments are technical nonsense and there are no Apple innovations."
Yablochnik: "Okay. But the 3D Touch system."
Me: "Microsoft has been testing a similar technology in Lumia Hapanero's smartphone for a long time. And this is even before the coveted iPhone 6s."
Yabloko: "So Apple turned it into mass use."
Me: "Microsoft has long understood that this technology is useless and inconvenient even before Apple. How to simultaneously control a smartphone with one hand and press on the screen using 3D Touch? Can you tell?"
Yabloko: "Apple invented Face ID."
Me: "What about Microsoft Lumia 950 XL with Windows Hello and Samsung with a retina scanner?"
Yabloko: "But Apple even stole, but finished it."
Me: "I worked so hard that the twin can unlock the same device. But what can I say, the iPhone can't even distinguish the Chinese. Read the news."
Yablokochnik: "But iPhones are the safest, and Android has viruses."
Me: "IOS is much more vulnerable than Android and Windows. They constantly find" holes ". Every week. The problem is in the crooked hands of users who themselves allow installation from unknown sources, ignore the built-in browser warnings, give administrator rights to various programs during installation, although the system warns of danger with pop-up banners. And the fact that Apple has limited the system, not giving people a choice of download sources - it's not security, but castration. "
Yablokochnik: "Here Apple came up with the first smartphone with a 64-bit processor."
Me: "She didn't come up with anything. They took the ready-made technologies from the British company ARM. Moreover, this is a" marketing ploy, since the potential of a device with a 64-bit processor can be unleashed with more than 4 GB of RAM, and in the iPhone 5s only 1 GB. " Quoting Qualcomm. "
Yabloko: "A12 Bionic is the most powerful processor for phones."
Me: "The Snapdragon 855 is even more powerful. And there is such a competition every year. First Apple shows off the power, then Qualcomm."
Yablochnik: "And what has the new processor released by Qualcomm?"
After that we were stopped by the presenter. Srach lasted the whole couple. But you can give a link to this comment to apple-eating animals and, of course, like it! It seems I managed to survey everything.

As you know, until recently, full-fledged smartphones entered the market not only on Android and iOS, as it happens now, but also on those based on BlackBerry OS and Windows Phone. Nevertheless, not a single trace has remained of the former greatness of these platforms, because now they are only part of history, and any mobile devices based on them are no longer produced. More than two years have passed since Microsoft ended support for WP, and has not released a single update for WP. Everything indicates that smartphones based on this have absolutely no future, and today, October 16, 2019, everyone managed to make sure of this on their own.

So, in particular, the American corporation Microsoft has publicly announced that already from December 16, 2019 its branded application store called Windows Phone Store will stop working in any way. Installing any applications through it is the only possible way to install software on mobile devices running WP. In practice, this means that users of outdated mobile devices will lose the ability to install any programs and games. The Playmarket will become unavailable on Windows Phone 8.1 at the end of this year, and then, after a period of time, it will also stop working on Windows 10 Mobile.

In this regard, Microsoft recommends all users to think about replacing a mobile device with a new one running Android or iOS. These are products marketed under the Nokia and Microsoft brands. With the end of support for the branded software store, literally everything will stop working, because without it, any smartphones will lose their full functionality, having lost the ability to run and use third-party software. Support for Windows 10 Mobile in terms of updates will be carried out until December 10, and the branded software store for it will work for some more time.

Lumia 430, Lumia 435, Lumia 532, Lumia 535, Lumia 540, Lumia 635, Lumia 636, Lumia 639, Lumia 640, Lumia 640 XL, Lumia 730, Lumia 735, Lumia 830, Lumia 929, Lumia Icon, Lumia 930 and Lumia 1520. All the owners of these, no doubt, are definitely out of luck, because you hardly need a modern smartphone without the ability to install any third-party programs and games on it. However, users of the WP platform are no strangers to restrictions, because many applications have always been unavailable for it, including such popular and well-known ones as Google Chrome, Gmail, YouTube, and many others.

Well-known Windows blogger Paul Turot tries to comprehend the latest news about WP - and comes to disappointing conclusions.


Paul Turot - Tech Expert and Microsoft Blogger

Last July, Paul writes, Microsoft practically left the smartphone market. Now the company ... left him a little more.

  • Microsoft is de facto leaving the consumer smartphone market. The company has acknowledged its failure in this direction and will now focus on corporate clients. Ironically, when launching Windows Phone in 2010, Microsoft completely ignored the line of business.
  • Almost all Nokia employees who joined Microsoft in 2014 will leave the company by the end of this year. In 2016, only 1,850 "Finnish" employees will leave the company. Not so many - but most of the employees have already been laid off in the course of the previous two waves of "personnel optimization".
  • On the acquisition of Nokia, Microsoft lost much more than $ 7.5 billion. The real amount of losses exceeds $ 10 billion.

Any of these three facts are enough to make a very serious impact on Windows Phone as a platform. Now, Paul writes, unlike the situation last year, there is simply nothing to analyze - everything is clear without further ado. The blogger believes that the past year, rich in unpleasant truth about the platform, has made the majority of WP fans realists. Yes, there are still some very hard-nosed users who are waiting for the future revival of the system. But most Windows Phone fans seem to understand exactly what the truth is.

And the truth is as follows:

  • Windows Phone is irrelevant as a platform. Now Windows smartphones occupy less than 1 percent of the global smart phone market, and there are not many applications and games needed by a modern user for them.
  • Microsoft will continue to develop Windows 10 Mobile. Not to be confused with "Lumia" - Microsoft will only develop and improve the Windows 10 Mobile operating system. Why? Because this is just a SKU (product version) of Windows 10, and because it runs on ARM hardware that runs modern mobile devices.
  • A new smartphone from Microsoft will come out ... maybe. It is unclear whether this device will be released under the Lumia brand (most likely not) or under the new Surface brand.
  • Relax, nobody forbids you to use your Windows smartphone. Paul complains that he gets a lot of strange comments from users - they somehow think that he is trying to convince them not to use Windows Phone. Not at all! Turot simply suggests that you stop worshiping Windows Phone as a promising platform and something that can be recommended to your friends and acquaintances.

“If you know where you are going, no problem. But stop pretending that Windows Phone solves problems that iPhone and Android can't... These platforms are now vastly superior to Windows Phone. Sorry".

From the point of view of the Windows Phone fan, by and large, nothing has changed: Microsoft will continue to support the platform they like, and they can safely continue to use the devices and maybe even buy new devices in the future. For the rest of the world - and that, unfortunately for WP fans, includes 99.9% of users - not much has changed either. Most people can still safely ignore Windows Phone.

09.10.2017, Mon, 13:22, Moscow time , Text: Valeria Shmyrova

A Microsoft VP said on Twitter that Windows 10 Mobile will no longer receive any updates other than security. Since the number of platform users is small, and the developers are indifferent to it, it was decided to stop further development of Windows Phone.

Belfiore's statement

Microsoft has officially acknowledged that it has stopped developing the Windows Phone mobile platform. This was announced on Twitter by the company's vice president for operating systems. Joe Belfiore(Joe Belfiore). According to him, Windows 10 Mobile, the latest version of the platform, will not receive more updates, except for those related to security.

Belfiore admitted that he himself switched to Android, like the head of the company Bill Gates(Bill Gates). According to him, Microsoft intends to support those Windows 10 users who also want to use Android and iOS on their smartphones. The company is now working to make it easier for users to transfer data from Windows 10 PCs to mobile devices.

Lack of applications

One of the reasons Microsoft made this decision was the lack of interest in Windows Phone from developers. “We tried very hard to encourage developers. They paid money ... wrote applications for them ... but the number of users is too small for most companies to invest, ”Belfiore said.

The Windows Phone app store has never been particularly profitable when compared to Apple and Google stores, The Verge writes. The developers did not refuse to create versions of their applications for it, but over time they stopped updating and maintaining them. As a result, applications of American Airlines, banks Chase Bank and Bank of America, NBC TV company, social service Pinterest, game developer Kabam and many others were removed from the store. Some companies did not hide that the reason was the insufficient number of Windows Phone users.

Microsoft has officially admitted to stopping the development of Windows Phone

Microsoft itself has also removed a number of its own apps from the Windows Phone store, including some related to MSN, as well as the Photosynth panorama app and several camera apps for Lumia smartphones running Windows.

The fate of mobile Windows

In July 2017, Microsoft Internet users were indifferent to the fate of Windows Phone. The reason for their indignation was the fact that Microsoft added a new function to the Windows 10 assembly number 16251 - it became possible to "tie" a smartphone to a PC. Possibilities of "binding" were not very great: a user could send a link to a computer to a web page, which he viewed on a mobile device. At the same time, the "binding" was designed only for the iOS and Android platforms. That is, the innovation did not apply to the company's own mobile operating systems - Windows Phone and Windows 10 Mobile.

The first version of Windows Phone was released in 2010. In February 2015, the last of the existing versions of the platform, called Windows 10 Mobile, was released. Its distinctive features are the ability to sync content with a PC, connect the device to a large screen or use it as a PC, with a mouse and keyboard, and support for Universal Windows Platform (UWP) applications.

The overall market share of Windows smartphones is small - 99.6% of new devices are installed with Android or iOS. Currently, about 80% of all smartphones that run Windows use Windows Phone 7, Windows Phone 8, or Windows Phone 8.1, and only 20% have Windows 10 Mobile installed.

In August 2017, unofficial information that Windows 10 Mobile is already isolated in its development from the rest of the Windows 10 family, but it will receive support from Microsoft for another year and a half. The universal Andromeda OS will be installed on new Microsoft mobile devices. Existing Windows smartphones will not be able to update to it.

The digital application market is the main source from which a smartphone owner can install the necessary utilities and updates for them on the device. Failures in its operation can cause significant inconvenience in the functioning of the device itself. However, if the App Store does not work on Windows Phone, this problem can be fixed rather quickly.

Possible causes of the failure

Before proceeding with the troubleshooting, you need to find out why is the store not working on Windows Phone... There may be several reasons for this:

  • - system error;
  • - reset;
  • -Filled cache memory of the Market.

The choice of a tool for correcting a malfunction depends on the factor that led to its occurrence.

What to do if the Store crash is caused by a system error

Often Windows Phone 10 store is not working, and other versions of the operating system due to a software failure. In this case, it is him who needs to be eliminated.

If the problems with the Market are caused by a system error, then a malfunction code should appear on the screen when you try to enter it. Thanks to him, you can find out what the problem means and how to solve it.


There are many error codes. Each of them speaks of a different kind of malfunction and has its own instructions for eliminating.

Store not working due to factory reset

Quite often, the user cannot establish a connection to the Digital Application Market after performing a reset to the original factory settings. The thing is that during the implementation of this operation, the password and login of the Microsoft account may be reset.

To solve this kind of problem, you need to log in from your smartphone to your account. If this fails, you can use a computer to recover the password for the account.


Also, if you cannot log into your account via a PC, you need to create a new Microsoft account and log in from the device under its data. In this case, all information about previously installed applications on this device will be lost.

How to clear the Market cache

The full memory of the Store can also lead to the impossibility of accessing it. In order to clean it, you will also need to use a computer.


Under your account data, you need to open the Store from your PC. In the search bar, you need to type the word "Run." Then, from the results obtained, select the one that has the appropriate name. A separate field for input will appear. In it, you must write the command "wsreset.exe". After confirming the action, the cache memory will be cleared.

The above methods are effective troubleshooting methods for the digital Store. But if they do not help, and the connection still fails, you should wait a while (at least a day) and try again. It is likely that the failure of the Market in this case was caused by the server, and not by the device itself.